{"id":22185,"date":"2024-09-23T14:57:00","date_gmt":"2024-09-23T14:57:00","guid":{"rendered":"https:\/\/www.complycube.com\/?p=22185"},"modified":"2024-10-31T14:28:58","modified_gmt":"2024-10-31T14:28:58","slug":"deepfakes-vs-deteccion-biometrica-de-vida","status":"publish","type":"post","link":"https:\/\/www.complycube.com\/es\/deepfakes-vs-biometric-liveness-detection\/","title":{"rendered":"Deepfakes vs. Detecci\u00f3n biom\u00e9trica de vida"},"content":{"rendered":"<p>En el panorama digital actual, es casi imposible distinguir un video deepfake de uno aut\u00e9ntico. El aumento de nuevos ataques impulsados por IA hace que las organizaciones tengan dificultades para encontrar la infraestructura de seguridad adecuada para contraatacar. La herramienta m\u00e1s poderosa es, sin duda, la tecnolog\u00eda de detecci\u00f3n de vida biom\u00e9trica, que permite procesos de verificaci\u00f3n biom\u00e9trica seguros y una mayor seguridad. La detecci\u00f3n de vida proporciona un sofisticado proceso de autenticaci\u00f3n facial que puede examinar microexpresiones sutiles, textura de la piel y m\u00e1s, deteniendo los ataques de presentaci\u00f3n mediante el an\u00e1lisis de datos biom\u00e9tricos. Esta gu\u00eda explorar\u00e1 c\u00f3mo las tecnolog\u00edas deepfake est\u00e1n subvirtiendo los procesos de autenticaci\u00f3n facial, las nuevas amenazas que plantean y c\u00f3mo las organizaciones pueden protegerse con la detecci\u00f3n de vida.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"577\" src=\"https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/09\/4-2-1024x577.png\" alt=\"Detecci\u00f3n biom\u00e9trica de vida\" class=\"wp-image-22194\" srcset=\"https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/09\/4-2-1024x577.png 1024w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/09\/4-2-300x169.png 300w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/09\/4-2-768x433.png 768w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/09\/4-2-1536x866.png 1536w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/09\/4-2-2048x1154.png 2048w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/09\/4-2-18x10.png 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u00bfC\u00f3mo funciona la detecci\u00f3n de vida?<\/h2>\n\n\n\n<p>La detecci\u00f3n de vida es una herramienta impulsada por IA que aprovecha algoritmos avanzados para diferenciar los ataques de presentaci\u00f3n de los ataques de usuarios aut\u00e9nticos, como im\u00e1genes falsificadas o deepfakes. Es la principal defensa contra los ataques en evoluci\u00f3n.<\/p>\n\n\n\n<p>Estas soluciones funcionan procesando grandes cantidades de datos en tiempo real, a menudo mediante escaneo 3D. Al ejecutar un escaneo facial, el sistema crea un mapa facial en 3D de rasgos faciales que se puede comparar con los datos existentes. La detecci\u00f3n de vida analiza los movimientos, lo que ayuda al sistema de reconocimiento facial a confirmar la existencia de una persona viva.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">C\u00f3mo los deepfakes subvierten la tecnolog\u00eda de reconocimiento facial<\/h2>\n\n\n\n<p>Si bien muchos pueden estar al tanto de la existencia de deepfakes en los principales medios de comunicaci\u00f3n, muchas organizaciones no se dan cuenta de lo realistas que se est\u00e1n volviendo. Datos recientes mostraron que &quot;los sujetos humanos identificaron videos deepfake de alta calidad solo&nbsp;<a href=\"https:\/\/eftsure.com\/statistics\/deepfake-statistics\/#:~:text=Human%20detection%20of%20deepfake%20images,only%2024.5%25%20of%20the%20time.\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">24.5%<\/a>&nbsp;del tiempo.\u201d Sin las herramientas adecuadas, las empresas no pueden detectar deepfakes 75% del tiempo, lo que demuestra la necesidad urgente de detecci\u00f3n de vida.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Estad\u00edsticas clave de deepfake:<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Los sujetos humanos identificaron solo videos deepfake de alta calidad\u00a0<a href=\"https:\/\/eftsure.com\/statistics\/deepfake-statistics\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">24.5%<\/a>\u00a0del tiempo.<\/li>\n\n\n\n<li><a href=\"https:\/\/eftsure.com\/statistics\/deepfake-statistics\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">1 de cada 4<\/a> Los l\u00edderes no son conscientes de los deepfakes ni de la amenaza que representan.<\/li>\n\n\n\n<li><a href=\"https:\/\/eftsure.com\/statistics\/deepfake-statistics\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">1 de cada 10<\/a> Los ejecutivos ya han experimentado amenazas de seguridad causadas por deepfakes.<\/li>\n\n\n\n<li>En 2023, la cantidad de deepfakes en todas las industrias <a href=\"https:\/\/eftsure.com\/statistics\/deepfake-statistics\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">multiplicado por 10<\/a>.\u00a0<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"577\" src=\"https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/09\/2-3-1024x577.png\" alt=\"\" class=\"wp-image-22196\" srcset=\"https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/09\/2-3-1024x577.png 1024w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/09\/2-3-300x169.png 300w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/09\/2-3-768x433.png 768w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/09\/2-3-1536x866.png 1536w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/09\/2-3-2048x1154.png 2048w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/09\/2-3-18x10.png 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>El mercado est\u00e1 adoptando lentamente la detecci\u00f3n de vida a medida que las empresas se enfrentan a la amenaza de la tecnolog\u00eda deepfake. Bret Kinsella, director ejecutivo y fundador de Voicebot.ai, sostiene que, si bien la detecci\u00f3n de deepfakes todav\u00eda se considera una novedad, su tiempo como tal es limitado. A principios de este a\u00f1o, Kinsella afirm\u00f3: &quot;Si bien la detecci\u00f3n de deepfakes es esencialmente una novedad para las empresas en sus centros de llamadas hoy, se adoptar\u00e1 ampliamente y se considerar\u00e1 cada vez m\u00e1s como una higiene de seguridad est\u00e1ndar en el futuro&quot;.&nbsp;<a href=\"https:\/\/synthedia.substack.com\/p\/the-surprising-tactics-of-deepfakes\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">pr\u00f3ximos cinco a\u00f1os<\/a>.\u201d<\/p>\n\n\n\n<p>Hoy en d\u00eda, pr\u00e1cticamente cualquier persona puede crear deepfakes utilizando software accesible como DeepFaceLab, que se utiliza para crear m\u00e1s de\u00a0<a href=\"https:\/\/eftsure.com\/statistics\/deepfake-statistics\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">95% de deepfakes<\/a>Ahora se pueden encontrar en YouTube videos que explican c\u00f3mo crear deepfakes, con tutoriales detallados a los que se puede acceder desde todo el mundo.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Vigencia biom\u00e9trica en la era digital<\/h2>\n\n\n\n<p>La verificaci\u00f3n de identidad deber\u00eda ser un requisito para todas las plataformas en l\u00ednea, pero una verificaci\u00f3n de documentos est\u00e1ndar se puede combinar con la autenticaci\u00f3n biom\u00e9trica para lograr una seguridad \u00f3ptima. Un sistema biom\u00e9trico puede realizar una verificaci\u00f3n de vida, utilizando un escaneo facial para garantizar que un ser humano vivo presente la identidad. Se analizan los rasgos biom\u00e9tricos y una verificaci\u00f3n de vida activa solicita a los usuarios que realicen un an\u00e1lisis de movimiento. El trabajo de detecci\u00f3n de vida biom\u00e9trica es fundamental para garantizar la prevenci\u00f3n del fraude en los procesos de incorporaci\u00f3n.&nbsp;<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Sin&nbsp;<a href=\"https:\/\/www.biometricupdate.com\/202409\/outdated-biometric-liveness-tests-create-false-sense-of-security-facetec-argues\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">detecci\u00f3n de vida<\/a>, y en particular la vivacidad 3D, las tecnolog\u00edas de detecci\u00f3n de ataques de presentaci\u00f3n (PAD) pueden no funcionar como se anuncia.<\/p>\n<\/blockquote>\n\n\n\n<p>Biometric Update, una plataforma l\u00edder de noticias de la industria enfocada en la tecnolog\u00eda biom\u00e9trica y la identidad digital, afirma: \u201cLa biometr\u00eda est\u00e1 reemplazando la autenticaci\u00f3n basada en el conocimiento tradicional para escenarios de autenticaci\u00f3n remota y sin supervisi\u00f3n. Pero el \u00faltimo informe de detecci\u00f3n de vida de FaceTec sostiene que sin <a href=\"https:\/\/www.biometricupdate.com\/202409\/outdated-biometric-liveness-tests-create-false-sense-of-security-facetec-argues\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">detecci\u00f3n de vida<\/a>, y en particular la vivacidad 3D, las tecnolog\u00edas de detecci\u00f3n de ataques de presentaci\u00f3n (PAD) pueden no funcionar como se anuncia\u201d.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Los sistemas est\u00e1ndar de reconocimiento facial no pueden detectar&nbsp;<a href=\"https:\/\/www.forbes.com\/councils\/forbesbusinesscouncil\/2024\/02\/09\/a-guide-to-liveness-detection-enhancing-facial-recognition-security\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">ataques de falsificaci\u00f3n<\/a>, que incluyen m\u00e1scaras de silicona 3D de alta calidad o falsificaciones profundas.<\/p>\n<\/blockquote>\n\n\n\n<p>La detecci\u00f3n de signos vitales es fundamental, ya que los sistemas no pueden detectar signos de fraude sin analizar una muestra biom\u00e9trica. Los algoritmos de detecci\u00f3n de signos vitales mejoran la seguridad y previenen eficazmente a los estafadores, y las comprobaciones con interacci\u00f3n del usuario (detecci\u00f3n de signos vitales activa) proporcionan el m\u00e1ximo nivel de seguridad.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Tecnolog\u00eda de detecci\u00f3n activa de vida<\/h2>\n\n\n\n<p>La detecci\u00f3n activa de vitalidad consiste en solicitar acciones al usuario en tiempo real. Los usuarios son guiados a trav\u00e9s de las indicaciones y, a menudo, se les pide que realicen movimientos como parpadear, sonre\u00edr, girar la cabeza o asentir.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"577\" src=\"https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/09\/3-2-1024x577.png\" alt=\"Detecci\u00f3n biom\u00e9trica de vida\" class=\"wp-image-22197\" srcset=\"https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/09\/3-2-1024x577.png 1024w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/09\/3-2-300x169.png 300w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/09\/3-2-768x433.png 768w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/09\/3-2-1536x866.png 1536w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/09\/3-2-2048x1154.png 2048w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/09\/3-2-18x10.png 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>La retroalimentaci\u00f3n en tiempo real permite que el sistema de tecnolog\u00eda de detecci\u00f3n de vida examine los rasgos faciales y los matices de comportamiento, rastreando expresiones naturales sutiles, como el movimiento muscular o los ligeros movimientos de la cabeza. Una vez m\u00e1s, las microexpresiones son muy dif\u00edciles de replicar en un intento fraudulento.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Tecnolog\u00eda de detecci\u00f3n pasiva de vida<\/h2>\n\n\n\n<p>Los controles biom\u00e9tricos pasivos no requieren que el usuario realice acciones en tiempo real, ya que no analizan el movimiento. El software de aprendizaje autom\u00e1tico impulsado por IA ejecuta los controles r\u00e1pidamente, con una interacci\u00f3n m\u00ednima del usuario. Como los usuarios y los posibles estafadores no saben que se est\u00e1 realizando un control de verificaci\u00f3n de identidad, el control es m\u00e1s a prueba de suplantaciones.<\/p>\n\n\n\n<p>A diferencia de la verificaci\u00f3n de vida activa, la verificaci\u00f3n de vida pasiva es mucho m\u00e1s r\u00e1pida y ofrece una experiencia m\u00e1s fluida, ya que los usuarios no necesitan realizar varias acciones frente a la c\u00e1mara. Ambas verificaciones de vida son muy eficaces para ayudar a las organizaciones a detectar y prevenir el fraude.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Detecci\u00f3n biom\u00e9trica de vida con ComplyCube<\/h2>\n\n\n\n<p>ComplyCube ofrece un control biom\u00e9trico de \u00faltima generaci\u00f3n que aprovecha la tecnolog\u00eda de detecci\u00f3n de vida. La soluci\u00f3n analiza muestras de datos biom\u00e9tricos faciales y examina la validez de la documentaci\u00f3n en conjunto. Algunas de las caracter\u00edsticas de sus soluciones incluyen:<\/p>\n\n\n\n<p><a href=\"https:\/\/www.complycube.com\/es\/soluciones\/aseguramiento-de-identidad\/verificacion-biometrica\/\"><strong>Robusto reconocimiento facial y similitud<\/strong><\/a><strong>:&nbsp;<\/strong>La tecnolog\u00eda avanzada de detecci\u00f3n de vida biom\u00e9trica certificada seg\u00fan ISO 30107-3 y PAD Nivel 2 de ComplyCube garantiza que la persona que presenta un documento de identidad coincida con los datos presentados. Su tecnolog\u00eda de verificaci\u00f3n de identidad (IDV) ofrece un an\u00e1lisis exhaustivo mediante la combinaci\u00f3n de factores biom\u00e9tricos y de comportamiento, lo que proporciona el m\u00e1s alto nivel de garant\u00eda de verificaci\u00f3n.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.complycube.com\/es\/soluciones\/aseguramiento-de-identidad\/verificacion-de-documentos\/\"><strong>Verificaci\u00f3n avanzada de documentos<\/strong><\/a><strong>:&nbsp;<\/strong>ComplyCube combina inteligencia artificial con expertos capacitados para realizar verificaciones exhaustivas de los documentos de identidad, asegur\u00e1ndose de que no hayan sido alterados, falsificados, copiados de Internet, vencidos o incluidos en listas negras. Los documentos admitidos incluyen pasaportes, documentos de viaje, licencias de conducir, tarjetas de identificaci\u00f3n nacionales, permisos de residencia y sellos de visa.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.complycube.com\/es\/soluciones\/cumplimiento-de-la-debida-diligencia\/conozca-a-su-cliente\/deteccion-de-vida\/\"><strong>Detecci\u00f3n experta de vida<\/strong><\/a><strong>:&nbsp;<\/strong>Su software de detecci\u00f3n de vida PAD-Level 2 impulsado por IA puede determinar la presencia real del cliente e identificar a los impostores. ComplyCube aprovecha la detecci\u00f3n anti-spoofing que protege a las empresas de ataques sofisticados.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.complycube.com\/es\/soluciones\/aseguramiento-de-identidad\/autenticacion-del-cliente\/\"><strong>Registro biom\u00e9trico sin inconvenientes<\/strong><\/a><strong>:&nbsp;<\/strong>Una tecnolog\u00eda de captura facial guiada de primer nivel que garantiza una autenticaci\u00f3n perfecta para acceder a finanzas, telecomunicaciones, viajes, servicios empresariales y m\u00e1s.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/images.surferseo.art\/97043e8d-0681-4b5a-be11-3ee3f3343bd4.png\" alt=\"Detecci\u00f3n biom\u00e9trica de vida para verificaci\u00f3n de identidad\"\/><\/figure>\n\n\n\n<p>Contacte con ellos <a href=\"https:\/\/www.complycube.com\/es\/contacto\/contactar-con-ventas\/\" title=\"\">equipo experto en cumplimiento<\/a> hoy y proteja su negocio contra el fraude de identidad.<\/p>","protected":false},"excerpt":{"rendered":"<p>Las tecnolog\u00edas deepfake est\u00e1n subvirtiendo los procesos de autenticaci\u00f3n facial. A medida que el fraude se vuelve cada vez m\u00e1s sofisticado, las organizaciones deben protegerse con detecci\u00f3n de signos vitales biom\u00e9tricos para identificar r\u00e1pidamente los ataques de presentaci\u00f3n.<\/p>","protected":false},"author":24,"featured_media":22195,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[6],"tags":[53],"class_list":["post-22185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guides","tag-identity-verification"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.5.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Deepfake technologies are subverting facial authentication processes. 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