{"id":20439,"date":"2024-07-02T15:50:41","date_gmt":"2024-07-02T15:50:41","guid":{"rendered":"https:\/\/www.complycube.com\/?p=20439"},"modified":"2024-07-08T16:02:02","modified_gmt":"2024-07-08T16:02:02","slug":"practicas-anti-spoofing-para-deteccion-de-vida","status":"publish","type":"post","link":"https:\/\/www.complycube.com\/es\/liveness-detection-anti-spoofing-practices\/","title":{"rendered":"Detecci\u00f3n de vida: mejores pr\u00e1cticas para la seguridad contra la suplantaci\u00f3n de identidad"},"content":{"rendered":"<p><br>La detecci\u00f3n biom\u00e9trica de vida es una parte clave para detener los ataques de presentaci\u00f3n, fortaleciendo los sistemas de autenticaci\u00f3n facial en todo el mundo mediante la identificaci\u00f3n de ataques de suplantaci\u00f3n de identidad, videos ultrafalsos y otras formas de fraude de identidad. Esta gu\u00eda explicar\u00e1 c\u00f3mo la detecci\u00f3n de vida protege a las empresas en todo el mundo con Liveness KYC que analiza muestras de datos biom\u00e9tricos e identifica incluso los signos m\u00e1s sutiles de fraude.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"What_is_Biometric_Liveness_Detection\">\u00bfQu\u00e9 es la detecci\u00f3n biom\u00e9trica de vida?<\/h2>\n\n\n\n<p>La detecci\u00f3n biom\u00e9trica de vida se utiliza para fortalecer los sistemas biom\u00e9tricos faciales, lo que dificulta que los estafadores se salgan con la suya con ataques de presentaci\u00f3n y obtengan acceso il\u00edcito a trav\u00e9s de instrumentos como fotograf\u00edas impresas, m\u00e1scaras 3D y otras formas de ataques falsos.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">S\u00f3lidos sistemas de seguridad y reconocimiento facial<\/h2>\n\n\n\n<p>Los ingresos del mercado de reconocimiento facial son <a href=\"https:\/\/photoaid.com\/blog\/facial-recognition-statistics\/#:~:text=Over%20176M%20Americans%20use%20facial%20recognition%20technology%2C%20with%20131M%20using,common%20use%20of%20facial%20recognition.\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Se prev\u00e9 que alcance $19.3B para 2032.<\/a>, siendo la protecci\u00f3n de tel\u00e9fonos y dispositivos electr\u00f3nicos su uso m\u00e1s com\u00fan. Sin embargo, <a href=\"https:\/\/photoaid.com\/blog\/facial-recognition-statistics\/#:~:text=Over%20176M%20Americans%20use%20facial%20recognition%20technology%2C%20with%20131M%20using,common%20use%20of%20facial%20recognition.\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">7 de cada 10 gobiernos<\/a> Dependen en gran medida de la tecnolog\u00eda de reconocimiento facial y la utilizan para proteger datos extremadamente confidenciales.<\/p>\n\n\n\n<p>El reconocimiento biom\u00e9trico ha recorrido un largo camino desde que Touch ID se introdujo por primera vez en septiembre de 2013, y estos sistemas ahora utilizan comercialmente tecnolog\u00eda de reconocimiento facial y de iris, que muchos consideran infalible.<\/p>\n\n\n\n<p>La investigaci\u00f3n sobre el uso de tecnolog\u00eda de verificaci\u00f3n facial en 99 pa\u00edses encontr\u00f3 que 70% de las fuerzas policiales utilizan tecnolog\u00eda de reconocimiento facial, as\u00ed como 60% de aeropuertos, 20% de escuelas y&nbsp;<a href=\"https:\/\/www.comparitech.com\/blog\/vpn-privacy\/facial-recognition-statistics\/#:~:text=7%20in%2010%20governments%20are,facial%20recognition%20in%20some%20schools\" target=\"_blank\" rel=\"noreferrer noopener\">casi 80% de instituciones bancarias y financieras<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"577\" src=\"https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/07\/social-networks-scams-uncovered-statistics-complycube-1024x577.png\" alt=\"Detecci\u00f3n biom\u00e9trica de vida y vida kyc.\" class=\"wp-image-20639\" srcset=\"https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/07\/social-networks-scams-uncovered-statistics-complycube-1024x577.png 1024w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/07\/social-networks-scams-uncovered-statistics-complycube-300x169.png 300w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/07\/social-networks-scams-uncovered-statistics-complycube-768x433.png 768w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/07\/social-networks-scams-uncovered-statistics-complycube-1536x866.png 1536w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/07\/social-networks-scams-uncovered-statistics-complycube-2048x1154.png 2048w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/07\/social-networks-scams-uncovered-statistics-complycube-18x10.png 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Biometric_Sample_Analysis\">An\u00e1lisis de muestras biom\u00e9tricas<\/h2>\n\n\n\n<p>La detecci\u00f3n de vida funciona analizando muestras biom\u00e9tricas de selfies o videos enviados por los usuarios y mejora la seguridad de los m\u00e9todos de verificaci\u00f3n de identidad. Durante estos controles se examinan varios aspectos diferentes, incluido el an\u00e1lisis de movimiento, que analiza los movimientos para identificar signos de vida, o el an\u00e1lisis de textura, que implica examinar detalles minuciosos de la cara o el dedo de una persona.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Aprendizaje autom\u00e1tico y prevenci\u00f3n de fraude<\/h2>\n\n\n\n<p>La IA de aprendizaje autom\u00e1tico se aprovecha dentro de la detecci\u00f3n de vida para identificar signos de un ataque de presentaci\u00f3n, como manipulaci\u00f3n de p\u00edxeles, falta de expresiones faciales sutiles o textura de piel no aut\u00e9ntica en la cara del usuario que sugiere que el usuario no est\u00e1 f\u00edsicamente presente.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Estas sutiles diferencias de textura a menudo son completamente invisibles para el ojo humano, pero pueden detectarse con inteligencia artificial. <\/p>\n<\/blockquote>\n\n\n\n<p>Los algoritmos de detecci\u00f3n de vida pueden emplear m\u00e9todos de detecci\u00f3n de vida activa y pasiva, seg\u00fan las necesidades de la organizaci\u00f3n.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Active_Liveness_Detection\">Detecci\u00f3n activa de vida<\/h2>\n\n\n\n<p>La detecci\u00f3n activa de vida se basa en la interacci\u00f3n del usuario con el sistema de autenticaci\u00f3n, lo que requiere que los usuarios realicen movimientos espec\u00edficos o digan palabras espec\u00edficas. Estas tareas de desaf\u00edo-respuesta demuestran que el usuario es una persona real al mostrar signos de vida. Sin embargo, esta puede ser una experiencia de usuario menos positiva, ya que el proceso requiere interacci\u00f3n por parte del usuario.<\/p>\n\n\n\n<p>La piedra angular de las soluciones activas de detecci\u00f3n de vida es que buscan se\u00f1ales de vida que el fraude no puede replicar f\u00e1cilmente. El uso de varias modalidades, como el reconocimiento de voz, el an\u00e1lisis de pulsaciones de teclas y el examen de movimientos sutiles de la boca o la cara, puede ayudar a detectar signos de vida, pero todo esto requiere la interacci\u00f3n del usuario.<\/p>\n\n\n\n<p>Este tipo de proceso de autenticaci\u00f3n biom\u00e9trica garantiza seguridad y solidez.<a href=\"https:\/\/www.complycube.com\/es\/soluciones\/aseguramiento-de-identidad\/verificacion-biometrica\/\" title=\"\"> Verificaci\u00f3n de identidad<\/a> mediante el uso de an\u00e1lisis de movimiento e inteligencia artificial y, a menudo, examinar\u00e1 m\u00e1s de una imagen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Caracter\u00edsticas clave de la detecci\u00f3n activa de vida<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Las comprobaciones activas de la vida requieren mucho m\u00e1s por parte del usuario, lo que hace que la verificaci\u00f3n de la vida facial sea mucho m\u00e1s precisa y, por tanto, segura.<\/li>\n\n\n\n<li>Estas comprobaciones pueden incluir tareas de respuesta a desaf\u00edos, lo que garantiza la seguridad contra ataques deepfake.<\/li>\n\n\n\n<li>Combinaci\u00f3n de estudio de movimiento e inteligencia artificial, creando un control m\u00e1s completo al mirar a menudo m\u00e1s de una imagen.<\/li>\n\n\n\n<li>Lo mejor para organizaciones que deseen centrarse en la seguridad de los datos.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"577\" src=\"https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/07\/social-networks-scams-uncovered-statistics-complycube-2-1024x577.png\" alt=\"Detecci\u00f3n biom\u00e9trica de vida y vida kyc.\" class=\"wp-image-20640\" srcset=\"https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/07\/social-networks-scams-uncovered-statistics-complycube-2-1024x577.png 1024w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/07\/social-networks-scams-uncovered-statistics-complycube-2-300x169.png 300w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/07\/social-networks-scams-uncovered-statistics-complycube-2-768x433.png 768w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/07\/social-networks-scams-uncovered-statistics-complycube-2-1536x866.png 1536w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/07\/social-networks-scams-uncovered-statistics-complycube-2-2048x1154.png 2048w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/07\/social-networks-scams-uncovered-statistics-complycube-2-18x10.png 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Detecci\u00f3n pasiva de vida<\/h2>\n\n\n\n<p>La detecci\u00f3n pasiva de vida no requiere ning\u00fan tipo de movimiento o interacci\u00f3n por parte del usuario, ya que los algoritmos buscan signos clave de falsificaciones al analizar una imagen. Tambi\u00e9n suelen buscar signos de vida, pero pueden hacerlo de forma menos exhaustiva ya que no se implementa ninguna interacci\u00f3n con el usuario.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Con la detecci\u00f3n de vida pasiva, la IA a menudo analiza solo una imagen y puede funcionar sin que el usuario sea consciente del proceso, sin requerir acciones espec\u00edficas. <\/p>\n<\/blockquote>\n\n\n\n<p>Esta forma de verificaci\u00f3n de vida es excelente para brindar experiencias positivas al usuario y al mismo tiempo fortalecer la integridad del sistema biom\u00e9trico.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Caracter\u00edsticas clave de la detecci\u00f3n pasiva de vida<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>No se requiere ninguna acci\u00f3n por parte del usuario, lo que crea f\u00e1cilmente una experiencia de usuario positiva.<\/li>\n\n\n\n<li>Estas comprobaciones se basan principalmente en la IA y, por lo general, estudian solo una imagen.<\/li>\n\n\n\n<li>Comprobaciones m\u00e1s r\u00e1pidas que con comprobaciones de vida activas.<\/li>\n\n\n\n<li>Una mejor opci\u00f3n para organizaciones que necesitan realizar una gran cantidad de controles r\u00e1pidamente.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Trabajo de detecci\u00f3n de ataques de presentaciones y deepfakes<\/h2>\n\n\n\n<p>En 2023, aproximadamente 500.000 videos y voces deepfake circulaban en las redes sociales en todo el mundo. Para 2025, se prev\u00e9 que habr\u00e1 alrededor de <a href=\"https:\/\/www.openfox.com\/deepfakes-and-their-impact-on-society\/\">8 millones de deepfakes compartidos en l\u00ednea<\/a>, lo que sugiere que la cantidad de deepfakes continuar\u00e1 duplic\u00e1ndose cada 6 meses. Los procesos de autenticaci\u00f3n biom\u00e9trica pueden verse subvertidos por v\u00eddeos deepfake, como lo han demostrado oficialmente los estudios.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Deepfakes subvirtiendo las API<\/h2>\n\n\n\n<p>Investigadores de la Universidad Sungkyunkwan en Suwon, Corea del Sur, pudieron demostrar que las API de Microsoft y Amazon pueden enga\u00f1arse f\u00e1cilmente con el uso de sofisticados deepfakes. En un caso, una de las API (Azure Cognitive Services de Microsoft) fue enga\u00f1ada por hasta <a href=\"https:\/\/arxiv.org\/pdf\/2103.00847\">78% de los deepfakes que le alimentaron los coautores.<\/a> Sin embargo, el estudio de investigaci\u00f3n concluy\u00f3 que todas las API podr\u00edan ser enga\u00f1adas por deepfakes.<\/p>\n\n\n\n<p>Azure Cognitive Services confundi\u00f3 un deepfake con una celebridad objetivo 78% de la \u00e9poca, mientras que Rekognition de Amazon lo confundi\u00f3. <a href=\"https:\/\/arxiv.org\/pdf\/2103.00847\">68.7% de la \u00e9poca. Rekognition clasific\u00f3 err\u00f3neamente los deepfakes de una celebridad como otra celebridad real 40% de la \u00e9poca y dio 902 de 3200 deepfakes.<\/a> puntuaciones de confianza m\u00e1s altas que la imagen real de la misma celebridad. Y en un experimento con Azure Cognitive Services, los investigadores se hicieron pasar por 94 de 100 celebridades en uno de los conjuntos de datos de c\u00f3digo abierto.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"577\" src=\"https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/07\/social-networks-scams-uncovered-statistics-complycube-3-1024x577.png\" alt=\"Detecci\u00f3n biom\u00e9trica de vida y vida kyc.\" class=\"wp-image-20642\" srcset=\"https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/07\/social-networks-scams-uncovered-statistics-complycube-3-1024x577.png 1024w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/07\/social-networks-scams-uncovered-statistics-complycube-3-300x169.png 300w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/07\/social-networks-scams-uncovered-statistics-complycube-3-768x433.png 768w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/07\/social-networks-scams-uncovered-statistics-complycube-3-1536x866.png 1536w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/07\/social-networks-scams-uncovered-statistics-complycube-3-2048x1154.png 2048w, https:\/\/www.complycube.com\/wp-content\/uploads\/2024\/07\/social-networks-scams-uncovered-statistics-complycube-3-18x10.png 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Vive KYC con ComplyCube<\/h2>\n\n\n\n<p>Aproveche nuestra detecci\u00f3n de vida impulsada por IA para establecer una presencia genuina del cliente y disuadir a los impostores. Nuestra detecci\u00f3n anti-spoofing proteger\u00e1 su negocio de ataques de presentaci\u00f3n sofisticados, como m\u00e1scaras 3D o deepfakes, sin agregar ninguna fricci\u00f3n a los usuarios. Nuestra soluci\u00f3n de detecci\u00f3n de vida aprovecha las comprobaciones avanzadas, incluido el an\u00e1lisis de la profundidad del rostro, la detecci\u00f3n de microexpresiones, el reconocimiento de oclusi\u00f3n, el an\u00e1lisis de la textura de la piel y las comprobaciones anti-spoofing.<\/p>\n\n\n\n<p>Para una soluci\u00f3n de verificaci\u00f3n de identidad extremadamente completa, ofrecemos disuasi\u00f3n de fraude Active Liveness adem\u00e1s de nuestras comprobaciones est\u00e1ndar de Passive Liveness. Guiamos a los clientes para que graben videos completando desaf\u00edos aleatorios a trav\u00e9s de un viaje sin fricciones.<\/p>\n\n\n\n<p>Implementar un experto <a href=\"https:\/\/www.complycube.com\/es\/soluciones\/aseguramiento-de-identidad\/verificacion-biometrica\/\" title=\"\">soluci\u00f3n de detecci\u00f3n de vida <\/a>por conseguir <a href=\"https:\/\/www.complycube.com\/es\/contacto\/contactar-con-ventas\/\" title=\"\">p\u00f3ngase en contacto con nuestro equipo de expertos hoy.<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>La detecci\u00f3n biom\u00e9trica de vida es una parte clave para detener los ataques de presentaci\u00f3n, lo que la convierte en una parte esencial de la seguridad de cualquier organizaci\u00f3n. Con los ataques a la presentaci\u00f3n en aumento, es hora de implementar Liveness Kyc.<\/p>","protected":false},"author":24,"featured_media":20420,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[53],"class_list":["post-20439","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-identity-verification"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"Biometric liveness detection best practices for enhanced security. 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